Chattopadhyay , Ayan, and Somarata Chakraborty. 2019. “Market Size Growth Survival in Multi-Generation Technology Environment: A Predictive Review of the Indian Air-Conditioner and Refrigerator Industry”. Asian Journal of Empirical Research 9 (5):132-46. https://doi.org/10.18488/journal.1007/2019.9.5/1007.5.132.146.