HANAYSHA, J. .; HILMAN, H. . Advertising and Country of Origin as Key Success Factors for Creating Sustainable Brand Equity. Journal of Asian Business Strategy, [S. l.], v. 5, n. 7, p. 141–152, 2015. DOI: 10.18488/journal.1006/2015.5.7/1006.7.141.152. Disponível em: https://archive.aessweb.com/index.php/5006/article/view/4158. Acesso em: 22 jul. 2024.