SONG, J. .; WEI, Y. .; WANG, M. .; ZHANG, Y. . The impact of co-branding on consumer purchase intentions in the automotive industry. Journal of Asian Business Strategy, [S. l.], v. 14, n. 2, p. 126–143, 2024. DOI: 10.55493/5006.v14i2.5138. Disponível em: https://archive.aessweb.com/index.php/5006/article/view/5138. Acesso em: 21 nov. 2024.