Vargas-Hernández, J. G. and Cambroni-de-Anda, A. F. . (2012) “Business Strategy in Mexican Beer Industry: A Case Applying Game Theory”, Journal of Asian Business Strategy, 2(10), pp. 198–205. Available at: https://archive.aessweb.com/index.php/5006/article/view/4044 (Accessed: 3 July 2024).