Sabir, Raja Irfan, Muhammad Irfan, Muhammad Arslan Sarwar, Binesh Sarwar, and Naeem Akhtar. “The Impact of Service Quality, Customer Satisfaction and Loyalty Programs on Customer’s Loyalty: An Evidence from Telecommunication Sector”. Journal of Asian Business Strategy 3, no. 11 (November 15, 2013): 306–314. Accessed July 3, 2024. https://archive.aessweb.com/index.php/5006/article/view/4111.