Latif A, Syed AASG, Halepoto AH, Nazar MS, Shaikh FM. Advertising Effectiveness on Brand Judgment and Consumer Preference in Purchasing Decision in Pakistan. 5006 [Internet]. 2012 Jan. 20 [cited 2024 Jun. 26];2(1):9-13. Available from: https://archive.aessweb.com/index.php/5006/article/view/4015