The Impact of Corporate Social Responsibility on Performance in the Financial Industry

Abstract

Much of the previous literature that has studied the impact of corporate social responsibility (CSR) on performance has reached inconsistent conclusions, and studies on the determinants of CSR are rare. Most of the previous literature has not compared the efficiency and productivity of companies with and without CSR, and other related research has often focused on shorter time periods. In light of this fact, this study compiles empirical data from the financial industry in Taiwan between 2007 and 2016. The Common Wealth magazine’s “Corporate Citizenship Award TOP 50”, was used, which lists the OTC company’s four indicators and the total score for the cross-industry analysis. Second, we constructed a panel data model of the impacts of CSR and corporate governance on operation performance, adopting other multi-variable considerations. We then used data envelopment analysis (DEA) and Malmquist productivity index (MPI) to analyze the differences in efficiency and productivity. Finally, we examined the factors that affect the willingness of enterprises to invest in CSR.