Abstract
This research sought to pioneer advancements in the circular economy by investigating the feasibility of utilizing used coffee grounds in creating eco-friendly plantable pencils. This research compared coffee pencils to wood and synthetic pencils. It also provided a cost-benefit analysis comparing the manufacture of coffee pencils and ordinary pencils. The research examined market potential, consumer acceptability, and possible barriers to commercialization and broad adoption of eco-friendly plantable pencils made from recycled coffee grounds. The methodology included a coffee pencil marketing strategy. The results show that plantable pencils made from used coffee grounds are comparable in mechanical and physical properties to traditional pencils. Furthermore, the cost-benefit analysis indicates that coffee pencil production is more cost-effective and environmentally friendly than its traditional counterparts. Consumer acceptance shows rising interest in eco-friendly plantable pencils, despite identified challenges and impediments such as a dearth of awareness and composting infrastructure. The study successfully demonstrates the potential for using used coffee grounds in the creation of eco-friendly plantable pencils. Additionally, it provides valuable insights into the commercialization and broad adoption of this innovative product. The strategic development plan suggested involves undertaking marketing and educational campaigns, investing in research and development, and fostering partnerships with stakeholders. This study sets forth the practical considerations required for the successful commercialization and acceptance of plantable coffee pencils, further promoting a circular economy.