Vol. 6 No. 2 (2016)

Articles

Sarina Ismail, Sany Sanuri Mohd Mokhtar

22-30

Linking Attitude to Actual Purchase of Herbal Product in Malaysia: The Moderating Role of Perceived Risk

Abstract View PDF Download PDF

Jalal Hanaysha

31-40

Testing the Effects of Food Quality, Price Fairness, and Physical Environment on Customer Satisfaction in Fast Food Restaurant Industry

Abstract View PDF Download PDF