Abstract
What might we teach about/as writing in the digital media culture? In this paper, I survey some ideas of teaching and learning writing in the contemporary digital media culture. I look at how the creative possibilities presented by electronic deliveries are evident to students in their everyday lives, but have yet to be fully utilised in teaching and learning about writing. In utilising a conceptual framework following Gregory Ulmer’s ‘mystory’ (a scholarly story involving the personal, the socially learnt and the applied intellectual that is a combination of ‘my story’ and ‘mystery’) I put forward insights developed as a result of conceptualising and delivering online asynchronous virtual reality courses since 1995. This has led me to the development of the subjective academic narrative that recognises all academic discourse as personal (subjective), learned discourse academic) and a story (narrative) thus overcoming traditional linear patriarchal models of knowledge within the academy.